Building Financial Literacy, One Step at a Time
We started Insectex Bug because too many people felt lost when trying to understand investing. Not anymore. Since 2021, we've helped hundreds of Canadians move from confusion to confidence through clear, practical education that actually makes sense.
Why We Exist
Back in early 2021, we noticed something frustrating. People wanted to learn about investing, but everything out there was either too complicated or too simplified. Financial jargon everywhere. Or worse, those get-rich-quick schemes that promise the moon.
So we decided to build something different. A place where real people could learn at their own pace without feeling stupid for asking basic questions. Where the focus was on understanding fundamentals instead of chasing trends.
Our first workshop had twelve participants in a community center in Sarnia. Now we work with learners across Ontario and beyond, but the mission stays the same: help people make informed decisions about their money.
How We Actually Teach
Learning about investing shouldn't feel like decoding a secret language. We break it down into manageable pieces that build on each other.
Start Where You Are
No pretending everyone's at the same level. We assess what you already know and build from there. Some folks need to start with budgeting basics, others jump straight into portfolio theory.
Learn by Doing
Theory matters, but practice sticks. You'll work through real scenarios, analyze actual market data, and make decisions in a safe environment where mistakes become lessons.
Ask Anything
The only bad question is the one you don't ask. Our sessions are conversational. If something doesn't make sense, we explain it differently until it clicks.
Our Journey So Far
We've learned a lot since launching. Here's how we've grown alongside our community.
The Beginning
Launched with a simple workshop series on investment basics. Twelve participants, one whiteboard, lots of questions. We knew we were onto something when people started bringing their friends.
Expanding Topics
Added more specialized courses after listening to what people actually wanted to learn. Tax-efficient investing. Retirement planning strategies. Understanding market cycles. Each one designed based on real requests from real learners.
Building Community
Created ongoing support systems beyond single courses. Monthly discussion groups where graduates could share experiences, ask follow-up questions, and learn from each other's journeys.
Looking Ahead
Currently developing flexible learning formats for people with different schedules and learning styles. Weekend intensives, evening series, self-paced modules with instructor support. Whatever helps you actually finish what you start.
Who's Teaching You
We're not celebrity investors or Wall Street hotshots. Just experienced educators who've spent years making financial concepts accessible to regular people.
Henrik Lindqvist
Lead Financial Educator
Started teaching investing basics at his local library in 2019 before co-founding Insectex Bug. Henrik spent fifteen years in portfolio management before realizing he preferred teaching over trading. Known for explaining complex ideas using everyday examples that actually stick.
Callum Brennagh
Investment Strategy Instructor
Brings real-world experience from working with individual investors for over a decade. Callum specializes in helping people develop strategies that match their actual life situations, not textbook theories. His motto: if you can't explain it to your neighbor, you don't understand it well enough.
Ready to Start Learning?
Our next program series begins in September 2025. Whether you're just getting started or looking to deepen your understanding, we've got a format that fits your schedule and learning style.
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